Lavazza release their 2015 Calendar – The Earth Defenders

The 2015 Lavazza Calendar is a photographic exploration of men and women in Africa actively protecting the world around them and the food traditions of their cultures. Released both in print and in a multimedia online format, The Earth Defenders (the 2015 title) is a beautiful journey highlighting Lavazza’s focus on the Slow Food project and the people making it possible.

The 2015 Calendar features 12 photographs by Steve McCurry under the creative direction of Armando Testa. The images showcase the different cultures, landscapes and produce found throughout Africa and the people working tirelessly to ensure their continuation.

“Steve McCurry,” comments Michele Mariani, Executive Creative Director at Armando Testa, “is the ideal person to interpret the spirit of the 2015 Lavazza Calendar. A Calendar with a very important topic, that tells a story of people and one special place, Africa”

The Lavazza calendar has become a celebrated annual tradition since its inaugural addition in 1993 with photographs by Helmut Newton. This year is a particularly important release as it is available in a limited edition where every calendar sold contributes directly to the “10,000 food gardens in Africa” project. The goal is to build 10,000 gardens in schools and villages in Africa.

 

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